Upon completion of this course, students will be able to:
Outcome
Define sports management and discuss the nature and scope of opportunities in the sport industry.
Outcome
Critically evaluate major challenges in various segments of the industry such as youth, interscholastic, intercollegiate and professional sports.
Outcome
Explain the relevance of ethical, legal, and sociological concepts to the management of sports.
Outcome
Demonstrate an appreciation of diversity through the use of unbiased language and an inclusive approach to sports communication.
Outcome
Identify the unique aspects) of marketing sports.
Outcome
Discuss the influence of technology (social and digital media) on sports marketing success.
Outcome
Identify the types of employment opportunities available in the sports industry.